In this episode of The Advisory Board Podcast, we have Dan Claps, founder of Career Transition Leads, Nurture Assist, and Find A Business Online.

We discuss three things we see rockstar FranDev professionals do - be them Consultants or Franchisor-side frandev staff- that give them a clear edge in their prospecting, selling, and closing efforts.

We answer these questions:
How do top performers create Proper Lead Flow?
- What types of leadgen are available today?
- What is a good way to know if you have the right volume of lead flow to hit your deal targets?
- What are the top producers doing to balance quality and costs?


How do top performers effectively engage and follow-up with leads?
- How are the best consultants in the industry optimizing their lead conversions?
- What processes and tools are making a difference for your clients?
- What are some of the biggest mistakes you see consultants make in lead engagement/follow-up?

Once a lead is qualified, what do top performers do to manage their deal flow better than their peers?
- What is an ideal deal flow for a franchise consultant? FranDev teams?
- Where do you see most franchise deals fall off the table? What causes that?
- How can franchise consultants/franDev teams use effective nurturing strategies to optimize deal advancement?
- What are some of the most common mistakes you see in managing deals that can be easily fixed?

We cover KPIs, measurement, tracking, examples of proper follow-up, and a lot more. Enjoy!

To listen to more franchising experts share the secrets of the trade from marketing to operations, listen to more of our episodes here: https://www.spreaker.com/show/the-adv...
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