75. Story"Selling" with Bernadette McClelland

21 de jun. de 2023 · 33m 19s
75. Story"Selling" with Bernadette McClelland
Descripción

“We can’t keep going over the same old same old and just hoping something’s going to be different!” How can you shift and disrupt the buyer’s thinking to ensure wins?...

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“We can’t keep going over the same old same old and just hoping something’s going to be different!”

How can you shift and disrupt the buyer’s thinking to ensure wins? In this episode, Kevin is joined by the game-changing Bernadette McClelland, who might just have the answer. Together, they discuss the changing world of sales, the changing attitudes of buyers, and the importance of having conversations that bring value.


Bernadette is a High Content Speaker on Sales Leadership and StorySelling. She is Australian, Female, Pragmatic, Inspirational, Compelling, Real! Bernadette offers her clients a unique experience in helping them sell in this new Connection Economy. She is a natural storyteller and very inspirational speaker on leadership, sales, and motivation. She has been a High-Performance Coach for Anthony Robbins, Sales Mentor for Harvard MBA students, has tested the IP for her latest book with the Nasdaq Entrepreneurial Centre, is an award-winning author with Brian Tracy having endorsed two of her six books, been rated as one of the Top 50 sales speakers and her presentations are a game changer. A high content, warm yet direct speaker who walks her talk, you will be remembering her insights well after you leave.


Bernadette’s new book, “Shift and Disrupt: Stop Selling Widgets and Start Selling Wisdom” is out June 2023.


Connect with Bernadette here.


The podcast is brought to you by Sales Code, a MEDDICC MEDIA production, helping revenue leaders unlock added value in B2B SaaS sales teams. Your views on our podcast are always welcome, as well as any questions you might have for our podcast guests.Connect with the show host Kevin: https://www.linkedin.com/in/kevinthiele/
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Autor Kevin Thiele
Organización Kevin Thiele
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