Abeg Rebrand's To A Social Commerce Platform

29 de jun. de 2022 · 1m 46s
Abeg Rebrand's To A Social Commerce Platform
Descripción

The payment app, Abeg, has rebranded and will now be called PocketApp, a move that underlines its transition from a payment app to a social commerce app. Abeg, a subsidiary...

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The payment app, Abeg, has rebranded and will now be called PocketApp, a move that underlines its transition from a payment app to a social commerce app.
Abeg, a subsidiary of Piggytech Global Limited, secured approval-in-principle for a mobile money operator license application from the Central Bank of Nigeria to expand the scope of its social commerce operations across the country.
Piggytech Global co-founder and Chief Marketing Officer Joshua Chibueze says that PocketApp is trying to create a brand or an app that everyone can use.
PocketApp will support seamless payments and online commerce throughout the country by adding new functionalities for users to buy and sell items via virtual Pocket shops.
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Autor Africa Business Radio
Organización Africa Business Radio
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