You might think that fitting in will help you get ahead in business, but it’s not true. Standing out is the only way to reach your fullest potential. It’s also the only way to build strong relationships.
Connecting and fitting in are two different things. As counterintuitive as it might seem, trying to fit in will actually prevent you from authentically building relationships, especially with successful people. You’ll never be able to connect with high-level people if you don’t have a high-level sense of self. Being a misfit is to an entrepreneur’s advantage: Choose to stick out, think for yourself and be yourself.
If you do this right, you’ll reap a lot of rewards. Your relationships will be stronger, your profits will be bigger and your business will become more respected. Here are the benefits you will enjoy by being a misfit. Listen to them.