Ben Stuart, CMO of Bank of the West, Discusses the Many Benefits of their 1% for the Planet Efforts

26 de oct. de 2021 · 26m 8s
Ben Stuart, CMO of Bank of the West, Discusses the Many Benefits of their 1% for the Planet Efforts
Descripción

Bank of the West launched a new brand positioning around sustainable financing by joining forces with 1% For the Planet to launch the first checking account of its kind, designed...

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Bank of the West launched a new brand positioning around sustainable financing by joining forces with 1% For the Planet to launch the first checking account of its kind, designed to empower consumers to take climate action. For every account opened, the Bank donates 1% of net revenues to support environmental non-profits.
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Autor Deborah Malone
Organización Deborah Malone
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