On this episode, EYES etc. owner and American Board of Opticianry Certified (ABOC) optician Terry Furrh discusses his philosophy of customer service, including how the "Golden Rule" applies in retail, listening to your clients wants / needs, soliciting additional opinions, presenting unexpected options and never letting a customer walk out the door unhappy with the experience or their purchase.

EYES etc. prides itself in bringing the most unique designers of fine eyewear to the Oklahoma City market. http://www.eyesetcokc.com/. Hosted by Kyle Golding of The Golding Group. https://thegoldinggroup.com/