Imagine if your marketing and sales team knew where each prospect was in their decision-making journey. Imagine if your team could consistently follow up with relevant, personalized, next-step messaging. Well, thanks to innovative technology your hopeful vision can be reality now — automatically! Listen in as Lynn Madderra, VP of Ops for Continuum CRM, (a Senior Living Foresight partner), describes how you can integrate your prospect database with your marketing messaging to automatically move potential residents forward. As Lynn points out, with systems that “talk” to each other, you’ll be better able to deliver personalized, helpful messages at the right time.