Don McGuire is Senior Vice President and Chief Marketing Officer of Qualcomm Technologies, Inc. In this role, McGuire leads global marketing across all Qualcomm’s businesses, as the company continues to diversify beyond mobile into new growth areas. McGuire oversees marketing communications including advertising, creative, media and brand management, and digital and social media marketing; corporate communications; product and technology marketing; partner and channel marketing; sales and ecosystem enablement; marketing strategy, planning and operations; and research, measurement and analytics.