The Oceanic Society (oceanicsociety.org) is celebrating Pantone's Color of the Year selection, Living Coral, a vibrant message that designers will use in media around the world. Earth911 talks with Wayne Sentman, director of Conservation Travel Programs at the Oceanic Society about the state of coral and raising awareness about coral bleaching and climate change. The organization encourages people to adopt "blue habits" that will reduce pollution and overfishing, as well as to keep coral reefs alive in the face of climate change.

Pantone's Living Coral is a vibrant red-orange that could vanish from the natural world in our lifetimes that is "animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge." You'll be seeing it online, in magazines, and business cards, among many other places -- remember the coral reefs when you do and share blue habits with your community.