The 5th episode of Advertising Europe took place in the framework of the Ad Net Zero Global Summit, the advertising industry’s initiative to decarbonise ad operations and harness advertising’s power to drive sustainable behaviour change.

Held on the 9 & 10 November at Park Village in London and broadcasted online, the Ad Net Zero Global Summit featured a panel session by EACA in which Christian de la Villehuchet (EACA, Havas) and Alexis Bley (EACA) were in conversation with representatives of our members Saša Leben (SOZ) and Caroline Darmon (AACC, Publicis) about the current legislation and sustainable business objectives.