Research by Harvard Business Review found that male and female entrepreneurs get asked different questions by VCs and it affects how much funding they get. 66% of the time female founders got asked prevention-oriented questions focused on safety, responsibility, security, and vigilance. For men 67% of the time promotion-oriented questions were asked, focused on hopes, achievements, advancement, and ideals.
Researchers then found that for every prevention-oriented question that was asked, those startups went to raise a staggering $3.8 million less in funding.
Olutoyin Williams is a senior human resources management professional with over 13 years of experience in Human Resources Management. She is the Founder and current Chief Executive Officer of The People Impact Company, a prime Human Resources consulting firm dedicated to improving talent management practices for Small and Medium Enterprises with a core focus on SME CEO Leadership Capability Development.
Through her in-depth knowledge of the Nigerian market, she has led her team to deliver advisory services that focus on business and people growth, working with more than 50 SMEs and SMEs aggregators.
Olutoyin is a Life and Career Coach and a member of the John Maxwell Team certified to coach, train and speak. She is also a Goggle Launchpad (Lagos) Mentor, a Consultant and Super Mentor with FCMB SheVentures Program. She is an alumna of the Fate Foundation AEP program, an alumna of Microsoft Accelerate Labs and a mentee of Cherie Blair Foundation. She is a recognized volunteer mentor and counsellor with the Knowledge Exchange Centre and Asentech.