This week, let’s talk about McDonalds and Ray Kroc. And how Ray Kroc turned a good business into a global behemoth that is one of THE most recognizable and universal brands in the world.

The transformation of McDonalds by Kroc is the stuff of legends. It’s a story of how vision, determination and the capacity to both recognize and act on opportunity, in the face of the unknown, yields incredible results.

It’s also a story of why getting the fundamentals right is critical when entreating with the unknown. Risk is a game where, the stronger you are, the more resilient you are, and the more prepared you are for both opportunity and threat… the more likely you are to prevail.

The Risktory Podcast is created, written, produced and hosted by Jacinthe A Galpin.

Soundtrack (sourced from www.freemusicarchive.org)
Alan Spiljak – Clouds
Alan Spiljak – Forgotten
Alan Spiljak – Light blue
Alan Spiljak – Empty days
Alan Spiljak – Stars above
Alan Spiljak – Not the end
Alan Spiljak – Sun
Alan Spiljak – Flying away
Alan Spiljak – Time
Alan Spiljak – Fantasy in my mind

Bibliography
https://en.wikipedia.org/wiki/Ray_Kroc
https://www.mcdonalds.com/us/en-us/about-us/our-history.html
https://www.marketplace.org/2017/02/09/ray-kroc-mcdonalds-fast-food/
https://www.factinate.com/things/43-cut-throat-facts-ray-kroc-history-mcdonalds/