How to Adapt to the APAC Region’s Diverse Cultures & Markets
![How to Adapt to the APAC Region’s Diverse Cultures & Markets](https://d3wo5wojvuv7l.cloudfront.net/t_square_limited_480/images.spreaker.com/original/88ecc86545a5c0a5a9f376420d8021f0.jpg)
Descarga y escucha en cualquier lugar
Descarga tus episodios favoritos y disfrútalos, ¡dondequiera que estés! Regístrate o inicia sesión ahora para acceder a la escucha sin conexión.
Descripción
For many marketers in the APAC region, there is one question that’s always top-of-mind: How do you ensure your brand is delivering a consistent message while delivering it across multiple...
mostra másHow do you ensure your brand is delivering a consistent message while delivering it across multiple markets and cultures?
Today’s guest, Asha Gourinath, Lead in Digital Marketing & CRM for Grab SEA, has found her answer through experience, having launched many campaigns across Southeast Asia — she joins the show to share what she has learned.
In this episode, we discuss:
- The challenge of cultural nuance for creatives
- Digital and creative transformation in Asia
- Why she’s excited about the future of creative automation
To hear this episode, and many more like it, subscribe to Brand-Side APAC on Spotify, on Apple Podcasts, or on our website.
Información
Autor | Sweet Fish |
Página web | - |
Etiquetas |
-
|
Copyright 2024 - Spreaker Inc. an iHeartMedia Company