This Week’s Guest An expert in multichannel direct response marketing for more than 25 years, Marty M. Fahncke brings a unique and proven track record of success to his audiences. Having been involved in marketing campaigns that have generated more than $1 billion in sales, Marty has seen what works… and what doesn't. He presents to audiences across the country on topics related to internet marketing, social media, affiliate marketing, direct response television and more. Episode Marty has been working in direct response marketing for a quarter century, and he could chat about it all day. But I wanted to learn more about the real Marty, so I asked him a variety of questions I figured he had not been asked in previous interviews. We discussed... His annoyance and preference of phones How Lance Armstrong messed up cycling for him Rooting for the Kansas City Royals Never returning to Steak 'n Shake Celebrating the Gettysburg Address Links from this episode Marty on smart phone use in NYC The importance of the phone in business Greg LeMond and Marty The George Brett Pine Tar Incident The reason Marty won't return to Steak 'n Shake The Gettysburg Address Thank you for listening Please leave a comment or feel free to contact me. And if you enjoyed this episode of This is Affiliate Marketing with Shawn Collins, please share it.