We're in the news for episode 15 of NAPODPOMO 2019. This time, the South Dakota governor launched a new anti-drug campaign that reeeeeeallly needed to go through a proofreader beforehand.

South Dakota launches New Anti-Drug Slogan, "Meth: We're on It"
https://www.usatoday.com/story/news/nation/2019/11/19/meth-were-it-south-dakota-campaign-working-kristi-noem-says/4236383002/

The state of South Dakota launched a new ad campaign to raise awareness about the state's increasing meth problem. The problem is, the phrasing of the new slogan, "Meth: we're on it" can be easily misinterpreted. It doesn't help that the new ads have people saying "I'm on meth" rather than saying "we're on it."
The governor says that the point of the campaign is to raise awareness. And considering that the ads have gone viral, I'd say it's done it's job in that way.
After all, there's no such thing as bad press.


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