This week at my “Best of Laguna Beach” radio show at KXFM 104.7, Bruce Russo returned to chat with me about another host of restaurant topics, from the new incoming restaurant group to “his” former restaurant in Laguna Beach … to restaurant training that goes MIA … to what Bruce creates in restaurants to woo diners … to a single woman’s take on sitting in restaurant bars.
Show Notes
:30 We talk about the difficulties and wins Bruce had in developing the 222 Ocean Avenue restaurant “Taverna” in Laguna Beach.

11:50 I announce the newcomer restaurant group to 222 Ocean Avenue and what Bruce would change for this new restaurant concept (if given a magic wand).

17:03 The location of your bar can change your revenue significantly.

18:14 The 3-second scan every patron does when he or she enters a restaurant.18:52 The 3-second scan from a single woman’s point of view (me) and the faux pas I endured at one of my favorite restaurants last weekend.

22:22 Easy fixes in training and physical, foundational elements to help your patrons feel like the Golden Egg Gift that they are to you.
24:33 The most important job in the front-facing part of a restaurant.28:40 Bruce’s story on Maestro’s restaurant in Phoenix … 17 years ago.

30:43 Our combined advice on “Opening Day” and the immediate weeks that follow – including soft opens, menu options and more - for both restaurant owners and the patrons who visit in those precarious first weeks.

35:30 Who Bruce primarily designs his restaurants for and why.

37:30 The most important room in your restaurant and why.

44:04 The worst of restaurant solutions … and Bruce’s solutions in the exact, opposite direction.

47:17 The introduction of Bruce’s “4 kitchens in one” concept that he’s inserting in more and more of his designs AND a teaser into the 18-concept strategic Food Hall he designed and created for immediate revenue success.

To contact B. Russo Designs for restaurant concept and development: https://BRussoDesigns.com

To contact Diane Armitage for restaurant consulting, including "Secret Shopping," restaurant reviews and refined branding and public perception: https://Armitageinc.com or schedule: https://ChatWithDiane.com