Omnichannel is King - Part Three - Strategy and Tactics
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Descripción
An omnichannel strategy doesn’t just affect sales, it has an impact on customer experience, supply chain management and brand protection. In our latest podcast, we explore these issues with https://www.linkedin.com/in/brennan-ursu-a83505135/,...
mostra másBrennan is a true believer in the power of an omnichannel strategy and leads Brennan all e-commerce efforts on Amazon, Walmart, and beyond for Zoomget.
In this wide-ranging podcast, Brennan discusses scaling your business, developing a brand strategy, how 1P and 3P compare,and the tactical steps he recommends for building a business from the group up. He also considers how your brand protection challenges and strategies affect each of these areas and help you win the Buy Box.
Part Three of the podcast:
- 1P vs 3P and how the margin effect
- Tactical plan to build a business from the ground up
- Strategic advice for brands
Información
Autor | David Cooper |
Organización | David Cooper |
Página web | - |
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