Taelor, Inc., a menswear rental subscription service that uses artificial intelligence to select clothes for people based on their personal goals and preferences. “The future of menswear is access, not ownership,” said Anya Cheng, Taelor’s founder and CEO, who was a former product lead at Meta who helped create Facebook Shopping and previously held digital innovation leadership positions at eBay, Target, McDonald’s and Sears. “Our mission is to help people to look good, achieve goals and help save the environment.”

Phoebe Tan, Taelor’s other founder and COO, who previously served as an executive of a company that was an operations partner with Amazon Go and Starbucks, agrees that Taelor will appeal to today’s young men. “The younger generation is a lot more fashion conscious because of social media, and they also support sustainability and buying second-hand clothes. That’s why Taelor is really the perfect solution for many young men who want to look good but own less,” she said.