I want to help you with the staying power in the field of ideas and opportunity you found yourself.

STRATEGIES
1. What is your Message?
a verbal, written, or recorded communication sent to or left for a recipient who cannot be contacted directly.
Marketing is only a component that aides messages.
The clothes you wear pass a message. The accent and choice of word is passing a message. The way you carry your body is conveying a message. Marketing is saying let us direct your messages to particular people. While this is good the messages we pass can contradict the message marketing is helping us to pass.

You need to understand the message you want to pass before you send out the message.

To choose a message consider these components:
1. Convery the story behind the innovation and establishment of your ideas. People want to understand and connect with your ideas. Many will not meet you one on one but they will communicate with your ideas if it work with them. These stories will create your market and bring in loyal people.
2. Speak more about the Benefit. Humans are generally selfish, al they will look out for your message is what they will get.
3. Create room for engagement. Come up with room for questioning. Let the people be curious and want to know more about one or two things.
4. Incorporate your message within the scope of past, present and future. People don't like loosing memory especially the good ones. Create a message that give them touch of past, present and future.
5. You must empathize with your audience. People will take poison from you when they have seen you take it first. In the place of empathising you will speaking from hands-on not fantasy.
The moments you put these component into play, you will have full understanding of your message and at the next phase you might want to edit or re-adjust your message. This will also help you too know what you giving out to your audience in terms of services and goods.

2. The Problems your Ideas are Solving
I want to sincerely beg you not to venture into anything because you have passion and zeal. Ideas is just a flame in your mind. Many things contribute into ideas (This is not idea generation class).

When you are passing messages to your audience, state the problems both the ones they are aware of and the ones they are not aware of.

I have a problem and all i want to hear is the solution.