S4 E70 - The dynamic shape of a brand. The Italian way of Cappelli Identity design (Interview)
![S4 E70 - The dynamic shape of a brand. The Italian way of Cappelli Identity design (Interview)](https://d3wo5wojvuv7l.cloudfront.net/t_square_limited_480/images.spreaker.com/original/047ed31070e083fbf8e44e4ff43141e9.jpg)
Regístrate gratis
Escucha este episodio y muchos más. ¡Disfruta de los mejores podcasts en Spreaker!
Descarga y escucha en cualquier lugar
Descarga tus episodios favoritos y disfrútalos, ¡dondequiera que estés! Regístrate o inicia sesión ahora para acceder a la escucha sin conexión.
Descripción
A conversation between Luca Cottini (PhD) and Emanuele Cappelli (Creative Director at Cappelli Identity Design and Professor in Brand and Graphic Design at the Rome University of Fine Arts) *...
mostra más* The story of Cappelli Identity Design and the creative soil of its founder (1:27)
* The complementary paths of #academia and #entrepreneurship in creating value (4:40)
* Visual #design as effective communication: the Felliniana & Olivetti Lettera 22 fonts (7:00)
* Dynamic #branding as a relational way to create consistent and flexible identities, and achieve perennial livelihood in digital communication (10:05)
* What is the difference between recognizing a logo and knowing a #brand? (16:35)
* Applying dynamic branding to teaching and the promotion of the #humanities (20:35)
Visit the official webpage at www.italianinnovators.com to find out more about the project and sign up for the newsletter of the show. Check out the video version of the episode on YouTube and subscribe to the Italian Innovators channel to receive notification of new episodes and lessons. Thanks for listening!
Información
Autor | Luca Cottini |
Página web | - |
Etiquetas |
Copyright 2024 - Spreaker Inc. an iHeartMedia Company