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GBP empowers entrepreneurs to showcase their businesses effectively on Google Search and Maps, attracting local customers with accurate information and positive reviews. It offers invaluable insights into customer behavior and integrates seamlessly with Google Maps. This cost-effective tool helps entrepreneurs build trust and credibility, engage with their audience, and compete with larger businesses. The step-by-step guide for setting up GBP covers account creation, business details, verification, profile optimization, and review management. FAQs address common queries and clarify that GBP is suitable for both physical and online businesses. The article encourages entrepreneurs to leverage this free and powerful platform to improve their local business's success.