Tao of Sports Ep. 215 – Shawn Lynch (SVP, Charlotte Checkers)

12 de ago. de 2013 · 32m 40s
Tao of Sports Ep. 215 – Shawn Lynch (SVP, Charlotte Checkers)
Descripción

  Selling hockey in NASCAR country means learning how to sell everything but hockey to the local audiences according to Shawn Lynch. Examined in this podcast is how Lynch has been...

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Selling hockey in NASCAR country means learning how to sell everything but hockey to the local audiences according to Shawn Lynch. Examined in this podcast is how Lynch has been able to develop fan development opportunities to grow the Checkers’ base as well as promote a cold winter sport in a Southern racing community. Lynch talks about different sales strategies as well as getting legendary sales trainer & author Jeffrey Gitomer to help develop the Checkers’ sales staff. Twitter: @CheckersLynch
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Autor Tao of Sports Podcast
Organización Tao of Sports Podcast
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