• EP 383 | Non-email automations

    17 JUN. 2024 · What’s something that you’re doing that pulls a ton of your time? Can you systemize it? Can you automate it? In order to answer your questions about what I automate in my business, I was challenged to think about my business and what automation systems I have outside of my automated emails. It is my goal that what I share in this episode will help you think of an automation that you are going to try in your business to buy back your time, make something easier for you, or make your communication more streamlined.  I find that hearing what other people do, even if it doesn’t directly apply to my business, gives me ideas and I can take that idea and run with it. So I hope that this episode can do that for you! TAKEAWAYS: - Use Many Chat to automate or start DM conversations. Many Chat allows auto responses and links to be sent in real time so the conversion rate is higher. It also gives amazing market research and frees up my time by not making me feel like I have to be on Instagram all the time.  - Use a bundle auto responder. To be a part of my bundles, people must send in an application. What I was doing was a very timely process so I added Zapier to connect my Google Forms to my ConvertKit, and automate my process. This allowed for the application form to be filled out and then automatically put it in my email marketing software for me, which made a huge difference in gaining back time.  - Every single day I use Meta Ad. Yes, this is an investment, but it is producing sales and leads every single day. I can choose to lower ad spend or ramp it up, but it buys back time and produces sales, so it’s worth it to me! RESOURCES: Check out the http://www.allisonhardy.com/blog1/non-email-automations that goes along with this episode for additional resources Listen to the https://www.allisonhardy.com/blog1/3-email-automations-all-coaches-and-experts-need episode Listen to the https://www.allisonhardy.com/blog1/pinned-posts-and-many-chatepisode Listen to the https://www.allisonhardy.com/blog1/my-meta-ads-strategy episode Snag a seat in thehttps://www.allisonhardy.com/sell-on-autopilot-masterclass, and learn how to use email marketing to sell while you sleep! CONNECT WITH ALLISON: Follow Allison onhttps://www.instagram.com/allison_hardy_ DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE? If you found value and are ready to take action from listening to this episode, head tohttps://podcasts.apple.com/us/podcast/6-figure-secrets/id1146682428?mt=2 and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy ofhttp://www.bensound.com
    22m 4s
  • EP 382 | Making your money work FOR you featuring Penelope Jane Smith

    10 JUN. 2024 · Penelope Jane Smith is the premier financial freedom mentor for entrepreneurs and the go-to expert for some of the biggest names in the conscious business industry. She is an acclaimed international speaker and certified trainer with over 20 years of teaching experience, the author of the Little Book of Prosperity, and the creator of Prosperity Coin, the world’s first cryptocurrency designed to support financial freedom for women entrepreneurs. Her unique magic is to support entrepreneurs to become financially free in 5 years or less with $10,000+ per month in passive income so they don’t have to depend on their business, a job, a partner, the government, or anyone else for money. TAKEAWAYS: - Shift your money mindset. People sometimes become too focused on the income side of their business thinking they just want to make more money or hit 6 figures in their business. More income is great, but you want to change your mind from supporting yourself to creating wealth and financial freedom.  - Create a vehicle for money growth. Instead of staying in the “make money world”, trade it for the “grow money world”. Make the money work for you instead of you working for the money. One way to do this is investments. We discuss a couple ways to do this in the podcast episode.  - Have the right money systems. It doesn’t matter your income or profession, if you have the right money systems, you can set yourself up for financial freedom. One tip to do this, is to actively save your money. You can even set it up so that the money you want to save transfers automatically to some sort of savings account.  RESOURCES: Visit the http://www.allisonhardy.com/blog1/making-your-money-work-for-you-featuring-penelope-jane-smith that goes along with this episode for more resources Download Penelope’s https://realprosperityinc.com/financialfreedomformula/?cookieUUID=b81e115f-3fc1-4858-a5da-b0f1e4230747, where you’ll discover exactly what it will take for you to become financially free, the two types of passive income, and how to get more of each! Grab your FREE ticket to https://realprosperityinc.com/allisonhardy/, Penelope’s signature virtual event Grab a seat in the upcoming https://www.allisonhardy.com/sell-on-autopilot-masterclass CONNECT WITH ALLISON: Follow Allison onhttps://www.instagram.com/allison_hardy_ DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE? If you found value and are ready to take action from listening to this episode, head tohttps://podcasts.apple.com/us/podcast/6-figure-secrets/id1146682428?mt=2 and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy ofhttp://www.bensound.com
    22m 49s
  • EP 381 | My Meta Ads strategy

    3 JUN. 2024 · I recently took a poll on social media about what my listeners wanted to hear about on the podcast and many of you said you wanted to learn more about Meta Ads. Meta Ads are paid ads that you run on Facebook or Instagram. If you are like me, you probably don’t have a ton of time for active lead generation and Meta Ads can do the work for you. You should be generating leads daily and if you aren’t, you can’t scale your business. Meta Ads allow you to accomplish this goal, by getting in front of an audience that you otherwise might not have organically.  TAKEAWAYS: - There are three components of Meta Ads and the creative part is really important because it’s the most obvious thing people see. Your goal is to stop someone’s scroll, so be strategic about what video or image you put with your ad.  - Use different types of ad strategies. I always have 3 different types of ads running: A warm audience, a warm-ish audience, and a cold audience. People get stuck in this idea that Meta Ads have to be to a cold audience, but you can send them to your warm audience as well.  - Don’t be afraid to start investing in ads. If you are thinking about running Meta Ads, you are going to put in money up front. But you will see that money come back to you if and when your email funnel starts selling. RESOURCES: Check out the http://www.allisonhardy.com/blog1/my-meta-ads-strategy that goes along with this episode for additional resources Get a seat in the upcoming https://www.allisonhardy.com/sell-on-autopilot-masterclass Check out http://www.allisonhardy.com/pitch-perfect-ads CONNECT WITH ALLISON: Follow Allison onhttps://www.instagram.com/allison_hardy_ DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE? If you found value and are ready to take action from listening to this episode, head tohttps://podcasts.apple.com/us/podcast/6-figure-secrets/id1146682428?mt=2 and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy ofhttp://www.bensound.com
    16m 24s
  • EP 380 | Storytelling to create connection featuring April Adams Pertuis

    27 MAY. 2024 · April Adams Pertuis is a dynamic force in the world of storytelling and visibility, empowering mission-driven female entrepreneurs and business leaders to leverage the strength of their Story to create more connection, build community, and increase deal flow. She helps mission-driven leaders and entrepreneurs discover their inherent ability to reach people by teaching them how to share their story so they can create deeper connections and build strategic relationships. As the visionary Founder and CEO of LIGHTbeamers, April pioneers the way for women to use their stories as a catalyst for growth. When April speaks, audiences discover the power of their own story to create more cohesive communities, build stronger relationships, and attract ideal outcomes. The key message is always “everybody has a story” and that story is a powerful beacon used to shine a light for others. TAKEAWAYS: - Don’t be afraid to be vulnerable. If you think about those you follow and admire online, most of them have probably told parts of their story that you connected with. So think about how you can connect with your audience in the same authentic way.  - Know your ideal audience. When you know who you are talking to, you can tell your story from the viewpoint of where they are. They probably can most relate to your “before” because that’s probably where they are now. It all starts with them seeing themselves in your story. - Your story doesn’t have to be in chronological order. We all have lots of stories to tell, but we also don’t need to tell every detail. Find the stories that will most connect with your audience and then use that story to tell the beginning, transformation, and other side, your message or lessons learned.  RESOURCES: Visit the http://www.allisonhardy.com/blog1/storytelling-to-create-connection-featuring-april-adams-pertuis that goes along with this episode for more resources Listen to April’s podcast https://www.lightbeamers.com/podcast Download April’s https://www.lightbeamers.com/formula Hang out with April on https://www.instagram.com/lightbeamers/ Snag a seat in the https://www.allisonhardy.com/sell-on-autopilot-masterclass, and learn how to use email marketing to sell while you sleep! CONNECT WITH ALLISON: Follow Allison onhttps://www.instagram.com/allison_hardy_ DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE? If you found value and are ready to take action from listening to this episode, head tohttps://podcasts.apple.com/us/podcast/6-figure-secrets/id1146682428?mt=2 and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy ofhttp://www.bensound.com
    20m 50s
  • EP 379 | How many emails should I send? [Ask Me Anything]

    20 MAY. 2024 · Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast! Today, I’m sharing four email marketing and funnel questions submitted by our Funnel of the Month Club members. The four questions are: - How many emails should I be sending in my Email Pitch Sequence? - How often should I be sending emails? - What do I do with email subscribers who aren’t in a funnel/sequence? - How do I get my phone to send my texts when someone buys something?  I’ll be digging into these questions, sharing my perspective as an Email Marketing Strategist, and giving you actionable strategies to resolve them and help you move forward in your email marketing strategy with intention and sales in mind.  RESOURCES: Visit the http://www.allisonhardy.com/blog1/how-many-emails-do-i-send that goes along with this episode for more resources Join the http://www.allisonhardy.com/funnelofthemonthclub CONNECT WITH ALLISON: Follow Allison onhttps://www.instagram.com/allison_hardy_ DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE? If you found value and are ready to take action from listening to this episode, head tohttps://podcasts.apple.com/us/podcast/6-figure-secrets/id1146682428?mt=2 and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy ofhttp://www.bensound.com
    14m 23s
  • EP 378 | Summer Break-proofing your business

    13 MAY. 2024 · With Summer Break quickly approaching, you might be wondering how your business is going to look this summer. The benefit of owning your own business is that you can shift and change it to make it work for you. I want to share some tips to help you make your business fit the type of Summer you want.  TAKEAWAYS: - Be proactive. Look ahead and see what things you can do in your business now so you don’t have to do them this summer. One way that I like to think ahead is to do bulk work. If you have something that you do weekly, maybe there is a way to do batches of work so it’s already ready or scheduled out for the summer. - Figure out what the bare minimum is that you need to do to keep your business afloat. When you know your bare minimum, it actually helps you get clear on what things actually need to get done. If possible, invest in outsourcing some tasks.  - Prepare now by thinking of what types of things you can automate. How can you create your sales on autopilot? For example, maybe instead of doing a live webinar every week, create an automated webinar.  RESOURCES: Check out the http://www.allisonhardy.com/blog1/summer-break-proofing-your-business that goes along with this episode for additional resources Grab a spot in the upcoming https://www.allisonhardy.com/sell-on-autopilot-masterclass CONNECT WITH ALLISON: Follow Allison onhttps://www.instagram.com/allison_hardy_ DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE? If you found value and are ready to take action from listening to this episode, head tohttps://podcasts.apple.com/us/podcast/6-figure-secrets/id1146682428?mt=2 and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy ofhttp://www.bensound.com
    21m 21s
  • EP 377 | Scaling a low-ticket subscription to one million dollars featuring Krissy Chin

    6 MAY. 2024 · Krissy Chin is a #1 Amazon best-selling author, podcast host, business strategy coach, and consultant for those who want to get their business online and sell while they sleep. From building a multi-million-dollar course and membership, she has learned strategies to save time and scale through automation and building a team. Now she and her partner help aspiring entrepreneurs develop their unique brands, stand out with high-converting websites, and streamline their business so they can spend more of their time with their families. There is nothing Krissy loves more than to help others embrace her “done is better than perfect” motto to get unstuck and take action to Build a Blissful Business so they can work less and enjoy (and earn) more! TAKEAWAYS: - Try a subscription-based offer. Depending on what you offer and how you want to serve people, you might decide to offer a small or bigger price point. Either way, a subscription-based model helps generate more customers, which generates more consistent income.  - Affiliate marketing and collaboration can help you grow your audience. Many people spend time and energy in their businesses building their audiences, so why not help each other out? Getting in front of already-built audiences can help your business be seen and initiate more leads.  - Simplify. How can you simplify your system and process to make it more automated? Make it simple and almost cookie-cutter. You can tweak a few things here and there, but you can essentially use the same process over and over.  RESOURCES: Visit the http://www.allisonhardy.com/blog1/scaling-a-low-ticket-subscription-to-one-million-dollars-featuring-krissy-chin that goes along with this episode for more resources https://www.allisonhardy.com/80000email that was directly responsible for selling over $80,000 worth of digital products, courses, and memberships in 2023 Hang out with Krissy on https://www.instagram.com/thekrissychin_/ Grab Krissy’s #1 Amazon Best Seller, https://www.amazon.com/Sell-while-you-Sleep-knowledge/dp/B0CST9D8JY/ref=sr_1_1?crid=11UJEV9C47ANM&dib=eyJ2IjoiMSJ9.9NTXOrkmKe893h6wxXRO6KmrGKNQHNUkagxlyFG8XvGKJzYdXeZ6HfrbwJNfDfCwb3LC_r7ev1qngIRC7XJcGKyufa1p6I94ALpgmEcL7-4.neT4Pt_iw_tfKd78shxY56fVds0mPMdZMfaNIsG4sAk&dib_tag=se&keywords=sell+while+you+sleep+krissy+chin&qid=1712851897&sprefix=sell+while+you+sleep%2Caps%2C555&sr=8-1 Watch Krissy’s https://www.kandccreative.com/a/2147833595/qmBQKXMH CONNECT WITH ALLISON: Follow Allison onhttps://www.instagram.com/allison_hardy_ DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE? If you found value and are ready to take action from listening to this episode, head tohttps://podcasts.apple.com/us/podcast/6-figure-secrets/id1146682428?mt=2 and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy ofhttp://www.bensound.com
    25m 1s
  • EP 376 | Taking the pressure off to do #allthethings

    29 ABR. 2024 · Everything works—all the tips, tricks, resources, and tools, as well as platforms like YouTube, TikTok, Pinterest, DMs, Instagram, email marketing, and more! The topic of feeling the pressure to do everything and to be everywhere in your business came up in a panel discussion at the Podcasting Moms Conference I recently spoke about. So in this week's episode I wanted to dig into this topic a bit more, so that you can know where to spend your time in your business. TAKEAWAYS: - Get clarity on your goals. When we feel this pressure to do all the things in our business, we are feeling that pressure because we are not super clear on our goal. When you know what your goal is, figuring out how to get there can be done relatively quickly.   - Change your mindset and do the internal work on why you have certain goals.  - There are usually 5 reasons why your perspective is cloudy or that you feel pulled in different directions. I share 5 things that might be clouding your perspective or making you feel pulled in different directions.  RESOURCES: Visit the http://www.allisonhardy.com/blog1/taking-the-pressure-off-to-do-all-the-things that goes along with this episode for more resources Download http://www.allisonhardy.com/80000email CONNECT WITH ALLISON: Follow Allison onhttps://www.instagram.com/allison_hardy_ DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE? If you found value and are ready to take action from listening to this episode, head tohttps://podcasts.apple.com/us/podcast/6-figure-secrets/id1146682428?mt=2 and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy ofhttp://www.bensound.com
    19m 10s
  • EP 375 | Keeping it simple featuring Holly Haynes

    22 ABR. 2024 · Holly helps female entrepreneurs create simple scalable offers and systems to grow to multi-6-figures without relying on the social algorithm. An industry expert and featured Thrive and Entrepreneur.com author with a 20-year business consulting background with Fortune 500 companies, Holly built her now 7-figure business while working full time, retiring herself and her husband. Holly now runs her strategic coaching business, the Crush the Rush Planner company, and hosts the top 100 Crush the Rush podcast while raising her twin daughters with her husband in Columbus, Ohio. TAKEAWAYS: - Doing something consistently over a long period of time helps your business grow. There is no magic trick to this except consistently showing up.  - Plan ahead. Holly suggests you plan your life first and then plan your business around your life. Usually, Holly and her team map out what they are going to do quarterly. Once they have a plan, they can schedule certain things, like emails.  - Continue doing what feels good. Holly does a podcast and sends an email weekly because that is what works for her and feels good. Do what feels in alignment, and things will usually work out. RESOURCES: Visit the http://www.allisonhardy.com/blog1/keeping-it-simple-featuring-holly-haynes that goes along with this episode for more resources Snag a seat in the https://www.allisonhardy.com/sell-on-autopilot-masterclass, and use email marketing to sell while you sleep! Grab Holly’s private podcast, https://www.hollymariehaynes.com/social Hang out with Holly on https://www.instagram.com/thehollymariehaynes/ Visit Holly on her https://www.hollymariehaynes.com/ CONNECT WITH ALLISON: Follow Allison onhttps://www.instagram.com/allison_hardy_ DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE? If you found value and are ready to take action from listening to this episode, head tohttps://podcasts.apple.com/us/podcast/6-figure-secrets/id1146682428?mt=2 and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy ofhttp://www.bensound.com
    19m 20s
  • EP 374 | Pinned posts and Many Chat

    15 ABR. 2024 · If you want to sell something in your business every single day, this episode of the 6-Figure Secrets Podcast is for you! I recently found a new Instagram strategy as a result of another strategy failure. I was listening to a podcast from Amy Porterfield in which she interviewed Nicole Burke from https://www.instagram.com/gardenaryco/. Nicole shared her Instagram strategy of posting three times a day and the results she was seeing from this work. I wanted to try something new to see if I could increase engagement and see a more direct ROI from my Instagram. I challenged myself to try this strategy for a month and then reevaluate. Over the course of that month, I was only able to post 3 times a day one time. Why? A total systems failure!  But because of this failure, I was able to land on a new strategy that I'm sharing in today's episode, which has helped me to produce similar results to what Nicole was sharing!  So in this week's 6-Figure Secrets Podcast, I'm walking you through how I landed on this strategy and sharing how you can implement this strategy too. TAKEAWAYS:  - Learn how to do a pinned post on Instagram. These are posts that sit at the top of your Instagram feed and can help you keep information and offers that you want your followers, or new followers, to see often. I have a link in the resources below to help you learn how to do this. - Try Many Chat on Instagram to get more engagement. This has been such an awesome tool that automates engagement! Many Chat is a bot that is set up to where when a follower comments a keyword, and then it automatically DMs a link to the person who commented. The more engagement you get, the more your content is pushed to other people on Instagram.  - Make it work for you. There are so many different methods and tools out there to help you run your business. But you can’t do them all! It’s ok to try something and not have it work. So when this happens to you, use it an opportunity to try something else. Remember, be ruthless about the goal, but flexible in how you get there. RESOURCES: Visit the http://www.allisonhardy.com/blog1/pinned-posts-and-many-chat that goes along with this episode for more resources Grab the https://allison-hardy.mykajabi.com/offers/PXRVGUjW for only $7 Listen to the Amy Porterfield’s podcast, Online Marketing Made Easy, where she https://www.amyporterfield.com/2023/08/603/ CONNECT WITH ALLISON: Follow Allison onhttps://www.instagram.com/allison_hardy_ DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE? If you found value and are ready to take action from listening to this episode, head tohttps://podcasts.apple.com/us/podcast/6-figure-secrets/id1146682428?mt=2 and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy ofhttp://www.bensound.com
    14m 35s

Welcome to the 6-Figure Secrets Podcast, where we pull back the curtain and have real conversations about the real things that are helping us to see and experience results in...

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Welcome to the 6-Figure Secrets Podcast, where we pull back the curtain and have real conversations about the real things that are helping us to see and experience results in our online business.

I’m your host Allison Hardy, I’m an email funnel and lead generation strategist for online coaches who are fed up with the live launch rollercoaster and all of the “salesy” strategies you’ll find, and may have been victim to, in the online marketing space.

It my intention through the episodes you’ll find on this podcast to help you to land on your next strategy, so that you see and experience results, to help you create a thriving 6-figure business, without the hustle, burnout, or feast or famine months.
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