Bjorn Niclas: I am deeply involved in the music tech, technology and music industries, I have garnered a strong reputation in delivering strategies, ideas, and innovations that challenge the status quo without losing focus on streamlining business operations and enhancing consumer experiences. For over a decade, I'm widely recognized for establishing a number of renowned companies with a track record of changing the paradigm in the corporate world and society at large. As evidence, with my obsession with emerging technology, I recently co-founded ROCKI, the world’s first hybrid user-centric blockchain-based music streaming ecosystem in the world, solving the music industry’s most fundamental problems. Simply put, to put more money in the hands of the 99% of artists out there not benefiting for the unfair streaming model created to cater to the 1% (who takes 90% of the streaming revenue).