Marketing Mix

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The realm of marketing is constantly evolving, but the qualities of a successful leader remain. Join Jeff Ragovin every week to hear the leaders of today discuss the strategies of...

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The realm of marketing is constantly evolving, but the qualities of a successful leader remain. Join Jeff Ragovin every week to hear the leaders of today discuss the strategies of tomorrow. What works, what doesn't and what might the future hold? This marketing podcast reveals all.

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Marketing Mix

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Joshua Palau, Chief Media and Activation Officer, PHD

3 JUN. 2021 · Joshua discusses navigating the new media landscape, the cookieless future, and the value of second-party data for brands.

Escuchado 26m 23s
Explícito

Jay Livingston, CMO, Shake Shack

28 MAY. 2021 · Jay discusses Shake Shack’s adaptive strategy during the pandemic, participating in 420 celebrations and the overlap between QSR and cannabis.

Escuchado 21m 17s
Explícito

Special: OkCupid, Columbia Care, Uber

5 MAR. 2021 · Leaders from OkCupid, Columbia Care, and Uber look back on the past year to discuss the success of their adaptive business and marketing strategies, agile leadership approaches and redefining business acquisitions in the midst of a global pandemic.

Escuchado 42m 54s
Explícito

Melissa Hobley, Global CMO, OkCupid

8 FEB. 2021 · Melissa discusses OkCupid’s progressive marketing campaigns, the rising importance to users of including cannabis consumption preferences in dating apps, and how dating app engagement sky-rocketed during lockdowns.

Escuchado 28m 22s
Explícito

Craig Dubitsky, Chief Innovation Strategist, Colgate-Palmolive & Founder of Hello Products

28 ENE. 2021 · Craig discusses partnering with Colgate, the single most penetrated brand in the world, creating hemp and CBD oral care product lines for the mainstream consumer, and developing compliant product packaging with traceable lab reports.

Escuchado 30m 47s
Explícito

Paige Guzman, CMO, Lagunitas Brewing Company

11 ENE. 2021 · Paige discusses the growing trend of substituting alcohol with cannabis, how she encouraged a Fortune 500 company to invest in Canopy Growth, and her role in building the THC-infused bev-alc brand Lagunitas Hi-Fi Hops.

Escuchado 30m 5s
Explícito

Jackson Jeyanayagam, VP, GM DTC, The Clorox Company

7 ENE. 2021 · Jackson discusses launching the Burt’s Bees CBD line, the power of high-quality consumer targeting, and why cannabis audiences are the new gateway to growth for big brands.

Escuchado 24m 30s
Joshua Rahn & Steven Rosenblatt, Co-Founders & Partners, Oceans Ventures

4 MAR. 2020 · Joshua and Steven discuss their careers at Facebook and Foursquare, their journey launching Oceans Ventures and how they’re helping other Founders to launch successful startups Show Notes: https://podcast.socialnative.com/marketing-mix-oceans-ventures

Escuchado 29m 21s
Soyoung Kang, CMO, eos

5 FEB. 2020 · Soyoung discusses her role as the first-ever CMO at eos, the biggest challenges and opportunities for beauty marketers in 2020, and strategy for the brand’s recent #MakeItAwesome TikTok campaign that generated over 3 billion views. Show Notes: https://podcast.socialnative.com/marketing-mix-eos

Escuchado 21m 51s
Explícito

Chad Bronstein, Founder & CEO, Fyllo

30 ENE. 2020 · Chad discusses breaking into the unknown of cannabis advertising, how Fyllo is creating safe marketing automation for cannabis brands, and his strategy for shaping company culture from inception to acquisition. Show Notes: https://podcast.socialnative.com/marketing-mix-fyllo

Escuchado 24m 33s

The realm of marketing is constantly evolving, but the qualities of a successful leader remain. Join Jeff Ragovin every week to hear the leaders of today discuss the strategies of...

mostra más

mostra menos