16 MAY. 2024 · A small business owner, brand is everything. Today’s special guest is here to share his expert insights on all things branding, specifically the key things that you must be focusing on as you’re building your brand in order to gain clarity and maximize your impact.  Rich Kozak is The Voice of Impact Driven Branding. After 40 years of languaging and launching brands, he founded RichBrands specifically to serve heart-centered entrepreneurs & professionals evolving their individual brands with a foundation of clarity, energetic longevity and divine purpose. The deep-listening, caring branding expert, Rich's purpose is elevating your unique gifts that impact people’s lives.  Today you’ll hear about: - What Rick’s definition of a “brand” is and why all brands must have a foundation of clarity - His step-by-step process for developing your brand - The way that you can use the elements of your marketing to define the brand you wish to become - Some of the mistakes from a trademark perspective people are making with their branding   - Best practices to follow when creating your logo, deciding on your brand’s colours and more… If you are a heart-centered and experienced entrepreneur who knows there’s more for you and the people you serve, what Rick shares in this episode will not only help you gain more clarity for your brand, but it will allow you to  increase the impact that you are making. To learn more about Rick and the ways that RichBrands can assist you in getting your brand right, you can visit his website at https://richbrands.info/.   Mentioned in the episode: Rich’s https://richbrands.info/, https://www.facebook.com/richbrandsrk& https://www.instagram.com/impactdrivenbrands Connect with Rich on https://www.linkedin.com/in/richkozakrichbrands/ — Listen to Get It In Writing onhttps://podcasts.apple.com/ca/podcast/get-it-in-writing-with-corinne-boudreau/id1615820391,https://open.spotify.com/show/7xAG4aAbQdzATxqGsJnUmy?si=c9e94712b25b48ee or wherever you catch your favorite podcasts! For more please visithttps://www.onlinelegalessentials.ca/my website at  https://www.legalmybiz.ca/. You can connect with Corinne on Instagram athttp://www.instagram.com/legalguidecorinne/ or by email, mailto:corinne@legalmybiz.ca. 

9 MAY. 2024 · Have you ever considered running an online contest in Canada, and wanted to know the legal rules around this? Whether it’s to get new subscribers to your email list or followers on social media, there can be many good reasons to run an online contest, however most times the focus can be on the marketing end of things, and not the legal rules. In this episode, I share the Competition Act of Canada framework, what to know about social media platform rules, short and long contest rules, winner release forms, the skill testing question, and more.  Today you’ll hear about: - The importance of complying with the Competition Act (Canada) rules and how to get started in doing an online contest - How to design a contest with the key aspects of the Competition Act in mind from the start - The second layer of rules that will apply when running a contest on social media from the social media platforms - Tips and advice for using the winner release form with your contest - A few other relevant laws related to contests  People can gain many email subscribers and followers from running online contests, so it’s not my intent to discourage anyone from doing them, but I hope this helps provide clarity with contests and more understanding on how to do them properly. I encourage you to check out the resources I mentioned below, and I’ll see you back here soon with a brand-new episode.  Mentioned in the episode: https://competition-bureau.canada.ca/how-we-foster-competition/education-and-outreach/publications/promotional-contests-enforcement-guidelines https://docs.google.com/document/d/1JnLHiwIEt8wPEYBjDNah4S5iqOhgfwMhclZ8J9esNDo/edit — Listen to Get It In Writing onhttps://podcasts.apple.com/ca/podcast/get-it-in-writing-with-corinne-boudreau/id1615820391,https://open.spotify.com/show/7xAG4aAbQdzATxqGsJnUmy?si=c9e94712b25b48ee or wherever you catch your favorite podcasts! For more please visithttps://www.onlinelegalessentials.ca/my website at  https://www.legalmybiz.ca/. You can connect with Corinne on Instagram athttp://www.instagram.com/legalguidecorinne/ or by email, mailto:corinne@legalmybiz.ca. 

2 MAY. 2024 · Today’s special expert guest is Robyn McTague, someone who helps small business owners and entrepreneurs understand why they do what they do and how to have better relationships and engagement. In this episode, she reveals the way to identify the difference between a personality conflict and a motivational conflict, and how to resolve or avoid the situation all together. Robyn is the Creator of A Life of Choice Coaching & Consulting, which takes a deep dive into understanding why we do what we do to create a life of freedom and choice. Robyn combines expertise in science and metaphysics, and she has created a unique holistic approach bringing alignment, authenticity, and connection within ourselves and others. Her work includes building communication, engagement and harmony within teams, resulting in more profits and success. Today you’ll hear about: - How Robyn’s upbringing led her to the important work she does today - The key benefits business owners can see by working with he - Her insights on approaching conflicts between business owners and their clients  - How contracts are for both parties’ protection, and setting up parameters sets expectation - Robyn’s advice for preparing for hiring as a solopreneur  - Ways you can use the motivation map in HR and the hiring process - Motivation maps for teens when entering post-secondary education or entering the workforce  Whether it’s for business or personal, understanding the relationships you have is key, and I’m grateful for Robyn coming onto the podcast to share her wisdom on this topic. I encourage you to visit her https://www.alifeofchoice.ca/ and check out all the resources she has on discovering the path to relationship freedom, and increasing your energy, engagement and quality of life. Thanks for listening, and I’ll see you back here next week with a brand-new episode.  Mentioned in the episode: Robyn’s https://www.alifeofchoice.ca/& mailto:Robyn@ALifeofChoice.ca Connect with Robyn onhttps://www.linkedin.com/in/michellemricketts/ & https://www.facebook.com/robynmct — Listen to Get It In Writing onhttps://podcasts.apple.com/ca/podcast/get-it-in-writing-with-corinne-boudreau/id1615820391,https://open.spotify.com/show/7xAG4aAbQdzATxqGsJnUmy?si=c9e94712b25b48ee or wherever you catch your favorite podcasts! For more please visithttps://www.onlinelegalessentials.ca/my website at  https://www.legalmybiz.ca/. You can connect with Corinne on Instagram athttp://www.instagram.com/legalguidecorinne/ or by email, mailto:corinne@legalmybiz.ca. 

25 ABR. 2024 · I’ve been getting a lot of questions the last number of months about buying and selling a business, sometimes from current owners with successful businesses who are looking ahead to sell, and also from people wanting a business who are wondering if they should start from scratch or buy an existing one.  That’s why in this episode, I want to explore these topics and share what you should know about buying an existing business. Specifically, I want to discuss the difference between buying and selling shares and assets, as this is an important distinction that you will need to be aware of if you’re considering buying or selling an established business. Today you’ll hear about: - The key points of difference between buying shares and buying assets of a company - The ways in which business brokers can help in this process and what you should leave to your accountant or lawyer instead - Why sellers prefer to sell shares and buyers prefer to buy assets and how you can work this out - How to negotiate the necessary legal agreement for selling shares versus buying assets - The reasons that a buyer takes on more risk when purchasing shares and what to understand about due diligence and representations As you’ll hear, when selling or buying a company, preparation is key. This is especially true if you are selling, and you need to be thinking about this several years in advance. It’s very important for you to be working with your accountant, and to consider what role a business broker should play or not play, in this process. I hope this conversation helps shed some light on what’s really involved in this type of transaction, and it gives you some things to consider about buying assets versus shares in a company.  — Listen to Get It In Writing onhttps://podcasts.apple.com/ca/podcast/get-it-in-writing-with-corinne-boudreau/id1615820391,https://open.spotify.com/show/7xAG4aAbQdzATxqGsJnUmy?si=c9e94712b25b48ee or wherever you catch your favorite podcasts! For more please visithttps://www.onlinelegalessentials.ca/my website at  https://www.legalmybiz.ca/. You can connect with Corinne on Instagram athttp://www.instagram.com/legalguidecorinne/ or by email, mailto:corinne@legalmybiz.ca. 

18 ABR. 2024 · Balancing your business and your life can feel impossible if you’re not focused on the right things, so I’m excited to share with you a recent conversation I had with an expert on this subject, Michelle Ricketts of Cohesion Services, whose proven process integrates people with systems and operations to build a self-sustaining business that can handle everyday challenges.  Overall health and fitness always played a part in Michelle’s life, her 35 year corporate career, and continue to be important in her consulting approach today, differentiating her from others in the industry. Michelle guides business owners, influencers, and SMBs to develop a self-sustaining business, increase revenues, and take back time to do things that excite them! Today you’ll hear about: - What Michelle’s entrepreneurial journey has looked like and what she considers her “secret sauce” to be - The systems she helps people put in place that allows them to create self-sustaining businesses - A look at how wellness systems and legal systems can work together - The key pieces to have in your contracts and the way that templates can help in this process - What to always keep in mind about the importance of taking time off  I want to thank Michelle for taking the time to share her valuable insights on getting the key business foundations and systems in place so that you can truly enjoy life and business, and I encourage you to visit her website and connect with Michelle on social media to see all things that Cohesion Services has to offer.  Mentioned in the episode: Michelle’s https://cohesionservices.com/& https://cohesionservices.com/scorecard/ Connect with Michelle onhttps://www.linkedin.com/in/michellemricketts/ & https://www.facebook.com/CohesionRicketts/ Cohesion Services https://www.youtube.com/channel/UCSG0lg7JWZOitamYRbCDJaQ Join the Waitlist for https://www.legalmybiz.ca/canadianlegaltemplatelibrary — Listen to Get It In Writing onhttps://podcasts.apple.com/ca/podcast/get-it-in-writing-with-corinne-boudreau/id1615820391,https://open.spotify.com/show/7xAG4aAbQdzATxqGsJnUmy?si=c9e94712b25b48ee or wherever you catch your favorite podcasts! For more please visithttps://www.onlinelegalessentials.ca/my website at  https://www.legalmybiz.ca/. You can connect with Corinne on Instagram athttp://www.instagram.com/legalguidecorinne/ or by email, mailto:corinne@legalmybiz.ca. 

11 ABR. 2024 · For this week’s episode, I decided to try something a little bit different and take you with me, in real time, an actual filing process for a Canadian copyright registration for my online program, The Canadian Online Legal Template Library.  Today you’ll hear about: - The reasons why you would want to register a copyright - What the actual process looks like to file a copyright online and how to find the right form and login for your needs - How to properly file ownership plus some other important things to consider for the future - What the declaration is and the way to choose the best option for your situation - A closer look at the payment and filing process on the website - The difference between a copyright and a trademark  So strap yourself in and come along for the ride, as I take you through the process on the website and click on menus to show you what is involved in this process. The links to the resources I mentioned in this episode are listed below, and for more valuable resources, including my https://www.legalmybiz.ca/ultimate-online-biz-checklist, don’t forget to visit my website at https://www.legalmybiz.ca/.  Mentioned in the episode: https://ised-isde.canada.ca/site/canadian-intellectual-property-office/en  https://docs.google.com/spreadsheets/d/1AxlsGdAo_YazuvU5o8ee0dOmetxS8NM-8H2oLgGD2xw/edit?usp=sharinghttps://www.spreaker.com/episode/how-does-my-content-get-protected-by-copyright--51855087 — Listen to Get It In Writing onhttps://podcasts.apple.com/ca/podcast/get-it-in-writing-with-corinne-boudreau/id1615820391,https://open.spotify.com/show/7xAG4aAbQdzATxqGsJnUmy?si=c9e94712b25b48ee or wherever you catch your favorite podcasts! For more please visithttps://www.onlinelegalessentials.ca/my website at  https://www.legalmybiz.ca/. You can connect with Corinne on Instagram athttp://www.instagram.com/legalguidecorinne/ or by email, mailto:corinne@legalmybiz.ca. 

4 ABR. 2024 · In this episode, we're talking about litigation and how to break the whole process down into small, manageable steps, as this is a process that can often be overwhelming and all-consuming. Today’s expert guest is Matt Canzer, and throughout his journey he has been able to simplify the litigation process by creating resources that help people deal with the process one step at a time. As founder of Butterfly Legal, Matt empowers self-represented clients with on-demand legal coaching. He is a licensed, practicing lawyer with experience in criminal prosecution, personal injury litigation, and mental health law advocacy. He also supervises law graduates serving underserved communities at the Everyone Legal Clinic. He is dedicated to using legal technology to meaningfully address the Access to Justice crisis with innovative, efficient delivery models for legal services. Today you’ll hear about: - Matt’s journey from legal firm life to offering services for litigation coaching - The factors that come into play when people decide to self-represent during litigation - The way in which Matt carefully identified all the places where people get stuck in the litigation process in order to determine how he could help others - What to consider if you are a small business owner entering into litigation while running your company simultaneously  - The common types of claims that arise for small businesses - How to decide whether litigation is worthwhile in your situation or something you should avoid pursuing - What to know about demand letters and the ways they can be helpful  If you’re in need of legal coaching for litigation matters, I encourage you to visit Matt’s https://www.butterflylegal.ca/ to see how Butterfly Legal can help you in this process. I’m grateful Matt joined me on the podcast to share his insights with you today, and stay tuned for more informative interviews with expert guests that I’ll have for you in the coming weeks.   Mentioned in the episode: Butterfly Legal’s https://www.butterflylegal.ca/ Follow Butterfly Legal on https://www.linkedin.com/company/butterfly-legal/ & https://www.instagram.com/butterfly_legal/ — Listen to Get It In Writing onhttps://podcasts.apple.com/ca/podcast/get-it-in-writing-with-corinne-boudreau/id1615820391,https://open.spotify.com/show/7xAG4aAbQdzATxqGsJnUmy?si=c9e94712b25b48ee or wherever you catch your favorite podcasts! For more please visithttps://www.onlinelegalessentials.ca/my website at  https://www.legalmybiz.ca/. You can connect with Corinne on Instagram athttp://www.instagram.com/legalguidecorinne/ or by email, mailto:corinne@legalmybiz.ca.

28 MAR. 2024 · Privacy is something myself and past guests have spoken about on the podcast before, and today I want to focus on the most important thing to have nailed down when it comes to privacy in your business. I’m talking about having a privacy officer for your business, because to follow federal and provincial legislation, identifying and appointing this person is mandatory to comply with those legislations. Today you’ll hear about: - Why privacy is such an important thing to consider for your business  - What the responsibilities of your privacy officer will entail - Ways in which privacy impact assessments can assist you - Best practices for handling privacy in contracts - How to approach choosing a privacy officer within your business - Tips for putting privacy management plan and privacy breach plans in place  I hope this episode helps answer any questions that you may have about the role of a privacy officer, who this person is and what they are responsible for, and I encourage you to check out the previous episodes listed below to learn even more about privacy in your business. Mentioned in the episode: https://www.spreaker.com/episode/what-to-do-if-you-have-a-privacy-breach-with-practical-privacy-coach-jean-eaton--52661212 https://www.spreaker.com/episode/employee-snooping-and-other-privacy-breaches-to-guard-against-if-you-re-a-health-care-practitioner--51855123 https://www.spreaker.com/episode/cybersecurity-and-digital-privacy-tips-for-online-businesses-with-braden-newell--56819777 — Listen to Get It In Writing onhttps://podcasts.apple.com/ca/podcast/get-it-in-writing-with-corinne-boudreau/id1615820391,https://open.spotify.com/show/7xAG4aAbQdzATxqGsJnUmy?si=c9e94712b25b48ee or wherever you catch your favorite podcasts! For more please visithttps://www.onlinelegalessentials.ca/my website at  https://www.legalmybiz.ca/. You can connect with Corinne on Instagram athttp://www.instagram.com/legalguidecorinne/ or by email, mailto:corinne@legalmybiz.ca. 

21 MAR. 2024 · Are you working a 9 to 5 job and maybe looking for a change in careers, or a way to make extra money? Today you’ll meet Vivian Balkaron, aka “Virtual Vivian”, who is a freelance entrepreneur, virtual assistant, consultant and course developer. As someone who quit her job in 2016 and became a 6-figure virtual assistant, Vivian now teaches others how she did it. Today you’ll hear about: - How the virtual assistant industry has grown since Vivian started in it - Why it’s important to remember that this is not a “job”, it's a business - The legal side of starting an independent contractor business - The specific point in Vivian’s career where she decided to start helping other virtual assistants grow their small business - How creating courses and offering consulting services to others has changed Vivian’s life and business - What businesses should consider when hiring VAs and where to look for one when you’re ready to hire - Some of tech tools that have helped Vivian along the way - How doing this sort of work is great way of dipping your toes into being an entrepreneur [27:06] I’m happy that Vivian joined me to share her insights and expertise, and I hope it gives you a unique look at this exciting and growing profession. Mentioned in the episode: Vivian’s https://virtualvivian.com/ & https://www.instagram.com/virtual.vivian/ Her https://www.tiktok.com/@virtual.vivian& https://www.youtube.com/channel/UCIgEgJ2jmgjCxxVeaWY9v5w/videos mailto:vivian@virtualvivian.com https://www.upwork.com/ & https://www.fiverr.com/ https://asana.com/ & https://zapier.com/ https://flodesk.com/ & https://mailchimp.com/— Listen to Get It In Writing onhttps://podcasts.apple.com/ca/podcast/get-it-in-writing-with-corinne-boudreau/id1615820391,https://open.spotify.com/show/7xAG4aAbQdzATxqGsJnUmy?si=c9e94712b25b48ee or wherever you catch your favorite podcasts! For more please visithttps://www.onlinelegalessentials.ca/ and watch for the brand new website https://www.legalmybiz.ca/ coming soon! You can connect with Corinne on Instagram athttp://www.instagram.com/legalguidecorinne/ or by email, mailto:corinne@legalmybiz.ca.

14 MAR. 2024 · I’ve been drafting and reviewing shareholder agreements for more than 20 years now, and I recently revisited this topic when teaching a class of female tech founders. This group had a lot of specific questions about shareholder agreements, and I thought listeners of the podcast might as well, which is why I’m bringing you an episode dedicated to this subject. Today, I share what a shareholder agreement is, when you need one, some of the different sections you’ll find in this document, as well as other considerations and what you need to be aware of. Today you’ll hear about: - Why I sometimes describe a shareholder agreement as a “prenup for shareholders” - When a shareholder agreement is needed and when one isn’t required - What it covers and the main topics that should be addressed in it - Additional considerations around investor requirements - Customizing your shareholders agreement for the province or federal legislation where your corporation was formed Having all of this in writing and negotiating the terms of the shareholder agreement upfront will go a long way in protecting the interests of all parties involved. I hope this episode gets you thinking about reviewing your current shareholder agreement and making sure the provisions are still relevant, or will get you thinking about getting one in place if needed now, or at any time in the future. — Listen to Get It In Writing onhttps://podcasts.apple.com/ca/podcast/get-it-in-writing-with-corinne-boudreau/id1615820391,https://open.spotify.com/show/7xAG4aAbQdzATxqGsJnUmy?si=c9e94712b25b48ee or wherever you catch your favorite podcasts! For more please visithttps://www.onlinelegalessentials.ca/ and watch for the brand new website https://www.legalmybiz.ca/ coming soon! You can connect with Corinne on Instagram athttp://www.instagram.com/legalguidecorinne/ or by email, mailto:corinne@legalmybiz.ca.